Aimen Cheriet: Chery’s Launch Sparks Job Boom in Algeria: 1,000 New Opportunities in Import Phase, 1,800 in Manufacturing- Photos

BY: Hana Saada

ALGIERS- Algeria witnesses a transformative moment in its automotive sector as Chery, the renowned Chinese automotive brand, officially launches its lineup. Aimen Cheriet, General Manager of Chery Algeria, shared crucial details during a press conference, shedding light on prices, delivery timelines, and order placement.

In a statement to Dzair Tube, Cheriet disclosed that Chery’s initial phase would encompass 32 provinces during the import phase, generating about twenty jobs in each province, totaling an impressive 1,000 job opportunities. Manufacturing endeavors are set to add 1,800 direct jobs in the first phase alone, in addition to indirect job positions. The automotive market anticipates increased dynamism, abundance, and competition, promising positive implications for both direct and indirect employment.

Chery Algeria’s official launch showcases competitive prices, positioning the brand as an attractive and affordable option in the Algerian market. Cheriet emphasized that the delivery period for Chery cars would be remarkably short, ensuring owners receive their vehicles in less than 45 days from order placement.

“The orders for Chery cars will be open in the next few days,” added Cheriet, creating anticipation among Algerian consumers eager to explore Chery’s offerings.

Auto Leader Company’s official announcement of the Chery car brand’s launch in Algeria, with the presence of the Minister of Industry and Pharmaceutical Production, Ali Aoun, and the Minister of Trade and Export Promotion, Tayeb Zitouni, signifies a groundbreaking moment. This event goes beyond introducing a new brand; it reflects the government’s commitment to fostering diversity and innovation in Algeria’s automotive landscape.

As a first-of-its-kind event, the launch of Chery in Algeria is poised to reshape the automotive industry, offering a diverse range of high-quality vehicles. The active involvement of ministers signals the government’s endorsement of this venture and recognition of its potential impact on the local economy.

Chery’s lineup caters to the varied requirements of the Algerian market, with prices ranging from 199 million to 500 million cents and an impressive 7-year warranty. The Tiggo 8 Max 2.0 TGDI 7 DCT stands out as a flagship model, combining luxury with enhanced off-road performance.

The Tiggo 8 Max features a 1.6-litre and 2.0-litre turbo engine, an electronic gear-shifting system, and the T1X platform, ensuring optimal off-road capabilities. Safety features and modern technologies abound, including a parking sensor, a high-quality 12.3-inch display screen, a touchscreen for air conditioning, an electronic parking brake, a robust car body, tire pressure sensors, a modern driver assistance system, and airbags.

Chery’s entry into the Algerian market brings affordable, high-quality vehicles to consumers, backed by a swift and efficient delivery process. The competitive pricing and diverse model range underscore Chery’s commitment to meeting the needs and preferences of Algerian car enthusiasts.