BY: Dr. Hana Saada
ALGIERS- Algérie Télécom has announced its special promotional offers for Ramadan, along with the initiation of a solidarity caravan named “Idoom El Kheir” to aid disadvantaged families in various provinces of Algeria.
These promotional offers are carefully crafted to provide users with a certain number of complimentary connection days for each increase in bandwidth, explained Redha Guessas, Director of Marketing and Innovation at Algérie Télécom, during a press conference held at the company’s headquarters, as reported by APS.
For each bandwidth increase during the first week of Ramadan, customers will enjoy free connection for the entire month. This extends to 23 days of free connection if the upgrade occurs during the second week, 16 days during the third week, and 10 days during the final week.
Guessas specified that these offers are targeted towards individual customers of IDOOM ADSL, VDSL, and Fiber services. Additionally, a second Ramadan special offer allows customers to benefit from a 1000 gigabyte (GB) connection capacity by recharging 1500 Algerian dinars, with the volume being cumulative for subsequent recharges made during the promotion’s validity.
Exclusive advertising spots showcasing these offers were presented during the press conference and will be broadcasted to the wider audience through national audio-visual media channels throughout the sacred month of Ramadan.
Furthermore, Algérie Télécom will launch the “Idoom El Kheir” solidarity caravan through its social services center, which will traverse various provinces of the country to provide support to needy families with essential food items, as well as to “Errahma” restaurants.
By initiating this charitable endeavor, Algérie Télécom aims to reaffirm its commitment to social responsibility, emphasized Amir Benidir, Head of the Commercial and Marketing Division. Benidir further added that the caravan will be manned by voluntary employees of the company.
The press conference also served as an opportunity for Algérie Télécom officials to highlight the achievements of the past year and outline future prospects. Notably, the company aims to connect two-thirds of the Algerian population to the internet by 2024, encompassing all technologies, including fiber optic, benefiting 2 million households.
Additionally, a symbolic honor was bestowed upon Abderrafik Khenifsa, Director of the publication “IT Mag,” recognizing him as a pioneer in specialized publications in new technologies in Algeria.
About Dzair Tube Media Group
Dzair Tube has firmly established itself as a prominent player among Algerian digital news sites, offering a diverse and enriching content experience. The platform, available in Arabic, French, and English editions, captures the attention of a wide-ranging audience, amassing over half a million daily clicks.
A testament to its commitment to excellence, Dzair Tube received the prestigious President of the Republic’s Award for Professional Journalist in the Electronic Press category on October 22, 2022. This recognition underscores the platform’s unwavering dedication to upholding the highest standards of journalism.
With a significant online presence, Dzair Tube boasts 350,000 subscribers on YouTube, over five million followers on various Facebook pages, and 450,000 subscribers on Instagram. Its digital channel has become a hub for diverse programming, covering news, sports, entertainment, culture, and religion, catering to a broad spectrum of audience preferences.
Equipped with state-of-the-art studios and advanced technology, Dzair Tube’s digital channel has garnered substantial viewership for its varied programs. Hosting interactive discussions with influential figures across different domains, the platform actively fosters public discourse and engagement. Beyond news coverage, Dzair Tube extends its commitment to the production of marketing documentaries, short TV commercials, and high-viewership programs.
The success of the print edition of Dzair Tube’s sports newspaper, “Dzair Sport,” further highlights the platform’s impact, with over 50,000 daily downloads from the official Dzair Tube website.
Recently honored with the Media Leadership Award from the Minister of Communication, Mohamed Laâgab, Dzair Tube continues to shape the landscape of Algerian digital news, maintaining a position of influence and impact in the media industry.
