Thika Company: Advancing Algerian Market Presence at the 55th International Fair of Algiers
✏️ BY: Dr. Hana Saada
Algiers, Algeria | June 28th, 2024 — Thika Company, a prominent player in Algeria’s food packaging and production sector, is set to make a significant impact at the 55th Algiers’ International Fair (FIA). Specializing in the packaging and production of essential consumer nutrition products, Thika Company distributes its offerings across all 58 provinces of Algeria. The company’s participation in this edition of the fair aims to attract new customers and investors, both domestically and internationally, while showcasing Algerian production capabilities.
Leading in Domestic Distribution and Export
“Thika Company’s robust presence spans the entirety of Algeria, with products distributed widely across the nation’s 58 provinces. The company targets new clientele and potential investors at the FIA, emphasizing its capacity to engage with markets both within Algeria and abroad. Through strategic export initiatives, Thika Company has successfully penetrated international markets in countries, such as Senegal in Africa, America and Canada, Indonesia in Asia, and several European nations including England and France. This diverse export portfolio underscores the strong demand for Thika Company’s products, both domestically and globally,” highlighted Oussama Bennace, Thika ‘s Marketing Director, in an exclusive interview with Dzair Tube.
Commitment to Quality and Innovation
Thika Company is recognized for its commitment to producing high-quality consumer nutrition products that meet international standards. The company’s participation in the FIA highlights its dedication to innovation in packaging and production processes, ensuring that its products not only meet consumer expectations but also adhere to stringent quality controls. This commitment has enabled Thika Company to sustain a strong market presence and meet the growing demand for its products both within Algeria and on the global stage.
About Dzair Tube Media Group
Dzair Tube has firmly established itself as a prominent player among Algerian digital news sites, offering a diverse and enriching content experience. The platform, available in Arabic, French, and English editions, captures the attention of a wide-ranging audience, amassing over half a million daily clicks.
A testament to its commitment to excellence, Dzair Tube received the prestigious President of the Republic’s Award for Professional Journalist in the Electronic Press category on October 22, 2022. This recognition underscores the platform’s unwavering dedication to upholding the highest standards of journalism.
With a significant online presence, Dzair Tube boasts 350,000 subscribers on YouTube, over five million followers on various Facebook pages, and 450,000 subscribers on Instagram. Its digital channel has become a hub for diverse programming, covering news, sports, entertainment, culture, and religion, catering to a broad spectrum of audience preferences.
Equipped with state-of-the-art studios and advanced technology, Dzair Tube’s digital channel has garnered substantial viewership for its varied programs. Hosting interactive discussions with influential figures across different domains, the platform actively fosters public discourse and engagement. Beyond news coverage, Dzair Tube extends its commitment to the production of marketing documentaries, short TV commercials, and high-viewership programs.
The success of the print edition of Dzair Tube’s sports newspaper, “Dzair Sport,” further highlights the platform’s impact, with over 50,000 daily downloads from the official Dzair Tube website.
Honored with the Media Leadership Award from the Minister of Communication, Mohamed Laâgab, Dzair Tube continues to shape the landscape of Algerian digital news, maintaining a position of influence and impact in the media industry.
